What is the Marketing Module?

The Marketing Module is the place for you to analyze and manage your marketing efforts. Within this module, you can learn about marketing effectiveness,  which leads are viable, what marketing strategies are working, and which are not. 

The Marketing module allows you to track all the ways a potential lead comes in contact with your business: whether through search engines like Google or through forms on your company’s website. Knowing how patients find your practice will give you great insights into what marketing is working the best, and which methods need to be changed or adapted to produce better results. Applying this information to your marketing efforts will save you time and money.

Additionally, this module combines the capacities of a (CRM) with other features. This means you’ll be able to track your leads from initial contact all the way to completed production. Additionally, it will sanitize and normalize your leads, simplify the data, and identify both viable redundant leads.

Finally, you can use the Marketing module to create and manage marketing tasks, assign those tasks to your team, and manage events and contacts, all from a single location. Continue on to learn more about the Marketing Module. 

*The Marketing Module is an Add-On feature, for a demonstration of the Matchback Module, email JarvisSupport@HenryScheinOne.com